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Case Code: MKTG401
Case Length: 9 Pages 
Period: 2019   
Pub Date: 2019
Teaching Note: Available
Price:Rs.300
Organization : SellMed
Industry :Healthcare and Services
Countries : India
Themes: Sales Force Management/B2B Marketing/Sales Management
Case Studies  
Business Strategy
Marketing
Finance
Human Resource Management
Technology
Operations
Economics
Leadership & Entrepreneurship

SellMed Online: Selling to Corporate Clients

 
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ABOUT SELLMED

SellMed was a start-up venture backed by promoters with several years of experience in the pharmaceutical and health care e-commerce business. It had its Head office in New Delhi, India, According to the company, SellMed.com was a ‘Technology company with a heart and dream that every Indian gets to access the best possible health care’. It intended to be a one stop health care hub that would bring all stakeholders on a single platform which would offer the customers a seamless health care experience. In short, it aimed to make health care delivery simple, accessible, and affordable. As of early 2019, SellMed was operational in more than 50 cities across India. The company wanted to make SellMed.com operational throughout India by 2022. . ..

 
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